Barcelona has announced a new sponsorship deal with the sportswear brand Nike about a month ago, but the figures of the deal have not been announced. Reports estimate the total value of the deal at around €1.7 billion, and see Nike's contract extended from 2028 to 2038.
The secrecy surrounding the contract has been questioned by rival groups, with the club claiming that part of Nike's confidentiality clauses can no longer be agreed. However Catalan Radio say that it is not only external suspicion that has come.
The Barcelona board is aware that the club will not return to the Spotify Camp Nou this season, unless a miracle happens. @Luis_F_Rojo
— Barcacentre (@barcacentre) December 18, 2024
His information is that the board of Barcelona did not fully agree on the agreement, and there was tension about it. In particular, the president Joan Laporta and the vice president of marketing Juli Guiu did not leave things on the best of terms, after Guiu asked a series of uncomfortable questions to Laporta.
During Laporta's second term, Barcelona they have seen a remarkable turnover in the hierarchy, with the approach of 40 senior directors and positions moving in the last three years. Barcelona announced a General Assembly for members to vote on the Nike agreement this Saturday.
